Ecology

The ecological model of news goes hand-in-hand with the citizen journalism movement. This model encompasses many of the aspects of digital journalism, such as the Internet, blogging and video, and requires outside participation. The reason this model is so cost-effective is because of the new technologies available. A newspaper can run a story on their online version, and as opposed to running another follow-up story the next day or week, the reporter can just go online and update their previous story. This saves publishing companies big dollars because they do not have to keep posting follow-up stories, rather, they can use that space for other stories, ads and so on.

This model require much participation from readers and outside sources. Blogs are the number one way to do this. A story can link to a blog that goes along with that topic and allow readers to get many sides to an issue.

The ecological model is a product of the digital news environment and is very cost-effective in a time where saving money is everything.